As a reporter for a community newspaper, it’s important I stay up to date with the local blogs. In Wellesley, there’s mainly The Swellesley Report, a blog done by a local resident that sort of gathers up info about the town from local news sources (my paper and the Boston Globe) and also occasionally adds its own story.
This was one of the latest posts:
Seen on the Twitter microblogging site recently:
I think I’m going to let our subscription to the Wellesley Townsman lapse and get my dose of local news from The Swellesley Report.
The blog goes on to say how it’s not intending to take out the paper, since we, and I quote, do “real reporting.” (Not sure if that’s suppose to be a compliment or not).
Yet it made me wonder. Someone in Wellesley is getting more information out of this blog than out of the paper. That’s a sad comment on how our paper is doing. (The blog also rarely links to us, which drives me batty).
What I don’t understand is if the person is going online to the Swellesley Report to get info, why don’t they also go to the paper’s Web site? We normally have a lot of the same little tidbits of info the blog has.
People are so disenchanted with papers that they don’t seem to realize blogs don’t have everything. Where is the blog getting its reports from? Hint: The local paper.
This Twitter post was very discouraging. And irritating. This is obviously
someone who understands social media. If you don’t want to pay for the paper, that’s one thing. But it is simply a slap in the face to say a blog is doing a better job covering local news than we are. We are a small staff. But ending your subscription, you are helping the paper do worse, not better.
Write us letters, emails, something. We want to know what we can do better. We can’t hire another reporter necessarily, but tell us what news/events we aren’t covering that you think we should be.
Should this comment cause me to reevaluate how I am doing? I’m not sure. I update our blog around five times a day. I update our Web site every day. I don’t know exactly how much more I can do to make people feel our site is the place to check out first, and then read local blogs.